Wow! We woke up to the news that iCandy has once again surprised us, this time with the news that they have launched a brand new pushchair at the World renowned Frankfurt Motor Show (the first pushchair brand ever to do this). Not one to do things by halves, iCandy has collaborated with another British icon, Land Rover to create an all-terrain pushchair for adventurous parents.
Now, we haven't seen the pushchair in the flesh just yet (we will see it in just a few days time at Kind&Jugend) but when we do we will let you know all of the juicy details. What we can tell you is that a unique four-wheeled all-terrain pushchair. It pays tribute to Land Rover's ability on all surfaces and all terrains so we really want to put this to the test! It has intricate craftsmanship that incorporates Land Rover's iconic grille pattern in the hood and provides a one-of-a-kind ruck-sack that can fit in the basket.
This is what Bradley Appel, Joint CEO for iCandy had to say on the partnership:: "The opportunity for iCandy to work alongside Land Rover is one that represents a natural fit for both British brands. The iCandy for Land Rover Peach All-Terrain is a true labour of love between both iconic brands with 154 years combined manufacturing and design pedigree. Every aspect of the pushchair has been meticulously considered, with the attention to detail astounding, and the smooth all terrain ride unlike anything currently on the market. Becoming the first nursery brand to launch a pushchair at the Frankfurt Motor Show is a great honour, and we are sure parents will love the adventure potential of this exciting collaborative partnership."
Lindsay Weaver, Branded Goods & Licensing Director for Jaguar Land Rover said: "We are excited to be collaborating with such a great British brand. A perfect combination of design and functionality, the striking iCandy for Land Rover Peach All-Terrain pushchair will offer a unique opportunity to experience the essence of the Land Rover brand at first hand; both in terms of functionality and style."
It won't be available until 2018 (through iCandy and Jaguar Land Rover) but we're already chomping at the bit to get our hands on one and we bet you all are too.
Discover More about this brand new set of wheels at https://www.icandyworld.com/uk/en/icandyforlandrover